Don’t overdo it on the keywords. Not only will repeating the same keyword over five times during the same article turn off readers, search engines will see through your schemes as well. Stay with less than five times to make sure that you do not overdo it, and your readers will be much more happy.
Each paragraph should include only three to five sentences; each article should use between 500 and 700 words. Following these guidelines will net you success on most article directories. Blog posts are usually shorter, only having 300-400 words each.
The article directories will be a great way for you to get your writing out there. Check the statistics of the article directories, and submit to the best one first. At that point, submit a re-spun version of that same article to a different article directory. This ensures unique content where every article you put out there is one of a kind, and ones that generate better results in the major search engines.
You need to figure out the best way to market your articles. Article directories are an effective, free way to get your articles out in the public eye. Get your articles on hundreds of free directories, then promote those links to get lots of visitors.
Pack your author box with information your readers will find interesting, useful and relevant to your subject. Include a brief introduction of yourself and your work. This should link directly back to your site. When you have a lot of different websites, you should link the right sites to the right articles.
Articles that have already been heavily published will not help you make your website unique. Article marketing is all about being unique and rising above the crowd. By choosing to post articles that have been heavily distributed already, you may be unwittingly increasing your number of competitors. Use an original or rarely published article to offer a unique perspective that will help you stand out.
Make sure that you have anchor text, including your relevant keywords, in any links to your site that you post. Use your blog to link to several pages in your site. This will give you the backlinks you need, and some backup to what you are saying.
In order to lure in readers to your article, you should use a compelling headline. A good headline makes readers think about the article before they even read it. If you get them wondering about the information that the article provides, they are more likely to read it.
Don’t waste their time; get straight to the point. State it in the title and provide information that outlines the problems and offers sound solutions.
Your article not only gives facts, but also strikes a chord with the motives that your reader brings with him. You article can create a personal connection with your reader’s feelings, hopes and dreams. If you sound too cold and businesslike, a lot of people will shy away from your site, which will mean that you will sell less product.
Keep your articles short, no more than about 500 words, and lead with a very catchy intro. Most online users have short attention spans. Get to the point quickly or you will lose them. Make your first couple of lines interesting to keep them engaged and then provide more information in the article.
A blog is a great tool to promote your thought leadership in your market. Show your customers a more dynamic personality by writing blog posts. These posts can be insightful, humorous or serious, but should always have a professional tone. By discussing your industry’s latest trends and innovations, you will be able to show a current and working knowledge of your profession to your customers.
Drawing in readers with the very first sentence of an article is important, and a great way to do this is to start with a good joke. To sell the joke and keep your readers wanting to read more, however, you must make sure you select the right type. Every single joke does not come across well when read; some are meant for only telling in person. So, choose your jokes wisely. Great articles require a good sense of what is effective and what is not.
It is important to make sure that your titles and headings draw attention, and are compelling. Remember that many readers will only read headlines in search engine results. When they find something interesting, they click to read the whole article. One good technique is to make your title an interesting question, and answer it in the article. Readers’ feelings, not facts, are more compelling.
When you write for article marketing purposes, never split your article over multiple pages. There are several reasons why you might want to use multiple webpages, including increased ad revenue, and more SEO opportunities. This will make your site less annoying for readers to use. If you absolutely have to have your article on multiple pages, at least offer your readers a noticeable link to a single page version.
Your readers don’t want to read unnecessary information; make sure the articles you provide are essential. People want to know that what they are reading matters. If what you say matters, then your readers will think you have other things to say that matter.
Fill your article with significant information. Your readers read your content in order to learn something. Include facts and data whenever possible. This makes the readers feel as though their time was well spent.
Article marketing can serve a variety of functions, from improving your relationship with your customers, or just getting some extra traffic to your site. To get started, you will need to learn a couple of pointers, and reading this article is an excellent place to start.