Facebook is something you should be using to market, so why wait? Do you need to find answers to your questions about marketing there? Do you want proven advice? If you do, the following article is a great resource for Facebook marketing.

You could create a group rather than a page. Launching a Facebook group could encourage your subscribers to create their own online community and interact with each other. Do not hesitate to use a page and a group so your subscribers can receive your updates through your page and share their own content on your group.

Facebook Offers can help you get the word out about a giveaway. Just set the offer and choose to make a Promoted Post. If the offer is good enough, promote it to those who aren’t fans, too.

If someone “likes” your page, give them something exclusive. Likes are a good way to raise the profile of your page. Make it worthwhile to like your page. It could be a sweepstakes of some kind or a free sample. If you offer something they want, they will likely click the button.

Always respond to people when they make a post to your Facebook wall. If a person takes the time to try to reach you, you ought to speak to them. You should consider a Facebook post like an email or a telephone call.

Give your audience spots to sign up on the Facebook page. If you give them a free product or coupon for liking your page, they will be more interested. Contests or sweepstakes can be useful, or you can just have a spot to register to win something great.

Marketing is art, not a science, and there are no sure things. You have received great advice; now it’s up to you to use it. Use the tips you read here as well as your own experience to learn what works and what doesn’t. Your company will get a real boost.