Develop a bad one and you may have to work doubly tough to come into your clients good graces. Although it’s not possible to observe each locale showcasing public opinion and reviews, you can work to guard your reputation by registering your known brand / name with as many social media, forums, and debate sites as you can, particularly the preferred ones in your niche. Why? Well anybody can register any name at a social media siteand pass themselves off as you. If you have worked hard at marketing your name ( or a forum nick-name ), folks will assume it’s you they see on diverse social media sites. By not registering your name you have lost the chance to build on it and promote yourself in that location. Any one can come along and register your user-name, no corroboration or identification is needed.
When they become “you”, seriousdamage your reputation can be done by making ridiculous accusations or guarantees for your company.
At the least they cause unintentionalconfusion. It might go on for quite some timebefore you find out and by that point negative views are formed, reputes are damaged and folk are left scratching their heads.
Also consider the added link bonus you will get by taking possession of your user name ; lots of the social media sites permit clean links in their profiles. Be pro-active and register your brand / name on as many social media sites as you can. Tie up your user-name and avoid causing damage to your reputation, don’t make it straightforward for anybody to rob your web identity.